A Summer of Experiences
Fernando Alonso-Cortés
As we approach the summer season—a time when much of the population chooses to disconnect and enjoy an extended rest—it’s a good moment to reflect on the growing…
Emotion as a differentiating factor
Miguel Pereira
A few weeks ago, Mark Zuckerberg made statements that have resonated widely across our industry globally: very soon, Meta’s artificial intelligence will be able to handle…
Tesla, you used to be cool.
Carlos Sanz de Andino
During the first quarter of 2025, Tesla’s sales in Europe plummeted 37% compared to the same period last year, and in some countries, by as much as 80%.
Lighthouse: Augmented Reality and the future of human experience.
Darwin & Verne
Augmented reality is transforming the way we experience the world. Lighthouse: Augmented Reality and the future of human experience is not just a study.
We are all strange
Carlos Sanz de Andino
Marcial was desperate to get out of that room. The textured paint on the walls felt like it was tearing at his skin. Each of those tiny, pointed bumps seemed like sharp claws…
The challenge of being Indie
Alberto Martínez
Independent agencies are clear that their main advantages lie in agility, closeness, and flexibility. Their quick, personalized responses are highly valued by advertisers.
We have launched VoiceAd
Darwin & Verne
From our business unit specialized in AI, Phileas, we have launched VoiceAd, a tool capable of generating radio spots and other audio messages for SMEs with great ease.
2025: The year CEX and marketing (finally) met
Fernando Alonso-Cortés
Today, more than ever, consumers are not only looking for brands that communicate well, but also for those that deliver on their promises.
Six predictions about AI that will define marketing in 2025.
Miguel Pereira
¿Otro artículo de predicciones sobre IA? Así es, y por una buena razón. Seis ejecutivos de marketing en la vanguardia de la innovación en IA aplicada al marketing a nivel global, desde Madrid hasta Seattle, con experiencia en mercados y enfoques diversos, han unido fuerzas para escribir este artículo.
A Summer of Experiences
Fernando Alonso-Cortés
A punto de llegar a las fechas estivales, en las que gran parte de nuestra población decide desconectar y descansar de manera más prolongada, es buen momento para reflexionar sobre
Emotion as a differentiating factor
Miguel Pereira
A few weeks ago, Mark Zuckerberg made statements that have resonated widely across our industry globally: very soon, Meta’s artificial intelligence will be able to handle…
Tesla, you used to be cool.
Carlos Sanz de Andino
During the first quarter of 2025, Tesla’s sales in Europe plummeted 37% compared to the same period last year, and in some countries, by as much as 80%.
Lighthouse: Augmented Reality and the future of human experience.
Darwin & Verne
Augmented reality is transforming the way we experience the world. Lighthouse: Augmented Reality and the future of human experience is not just a study.
We are all strange
Carlos Sanz de Andino
Marcial was desperate to get out of that room. The textured paint on the walls felt like it was tearing at his skin. Each of those tiny, pointed bumps seemed like sharp claws…
The challenge of being Indie
Alberto Martínez
Independent agencies are clear that their main advantages lie in agility, closeness, and flexibility. Their quick, personalized responses are highly valued by advertisers.
We have launched VoiceAd
Darwin & Verne
From our business unit specialized in AI, Phileas, we have launched VoiceAd, a tool capable of generating radio spots and other audio messages for SMEs with great ease.
2025: The year CEX and marketing (finally) met
Fernando Alonso-Cortés
Today, more than ever, consumers are not only looking for brands that communicate well, but also for those that deliver on their promises.
Six predictions about AI that will define marketing in 2025.
Miguel Pereira
¿Otro artículo de predicciones sobre IA? Así es, y por una buena razón. Seis ejecutivos de marketing en la vanguardia de la innovación en IA aplicada al marketing a nivel
In search of lost relevance
Carlos Sanz de Andino
Un artículo de Carlos Sanz de Andino para la revista Anuncios Funde a negro. 2024. Las tácticas se han comido a las estrategias, el corto plazo ha engullido al largo,
