“World day of…”

Every day something is celebrated, either important or more insubstantial. The calendar reminds us of refugees in the same way as various banal things, everything has a day to commemorate or celebrate. We have the International Day of the Toilet, International French Fry Day, and days celebrating the pen, cotton candy…


Given this inescapable truth, Darwin Social Noise has launched a campaign for the UNHCR Spanish Committee, consisting of 5 original designs developed in graphic media and social networks. The most trivial international days are used to raise awareness about the importance of remembering refugees. 

A girl washing her hands in a collapsed bath north of Ossetia, the sweetness of a cotton candy in front of the ruins of the city of Aleppo or a Ugandan doing his homework in a shattered bedroom, are some of the stunning real photographs of the campaign, made by professionals from countries in conflict.


Data sheet:

Agency: Darwin & Verne
Advertiser: Comité Español de ACNUR
Client contacts: Samuel Martín, Amaia Celorrio, Eva Garrido, Laura Álvarez, Fernando Reinlein
General Director: Alberto Martínez
Executive Creative Director: Óscar Moreno
Creative team: Francisco Martínez, Raquel Millán
Content Team: Isabel Rodríguez, Ángeles López
PR: Rocío Hernández
Design Team: César Bertazzo Accounts Tea César Bertazzo, Mar Roca
Strategy Team: Andrea Pérez, Claudia Lozano
Accounts team: Inés Crespo, Álvaro Gutiérrez, Javier de Prada
Production team: María Jiménez, Jose Mancilla, Miguel González, Andrea Rosenschein