ICEX Spain Export and Investment has chosen our agency to manage the promotional portal www.foodswinesfromspain.com and its social media accounts, following a public tender in which two other agencies were finalists.

Darwin Social Noise will be responsible for providing the ICEX Food, Wine and Gastronomy Department with maintenance, content updates and editorial coordination support for the aforementioned portal for a period of two years, with the aim of making it an international benchmark for Spanish food, wine and gastronomy.

To this end, we will create topical content for the portal and raise the profile of events organised by the brand in different countries around the world. All of this will be accompanied by the development of the visual identity of Foods and Wines from Spain on social media and the management of content on its profiles on different channels (Twitter, Facebook and Instagram).

The contract will be for two years, extendable up to four years. The estimated value of the contract for those four years is €726,000, excluding VAT.

We previously worked for Foods and Wines from Spain in 2016 and 2018. However, on this occasion, the contract and scope of duties will be much greater.

The agency team working for ICEX consists of Javier Alejandre and Laura Berenguer in accounts; Rodrigo García in content; and Berta López in design, under the direction of Miguel Pereira, executive chairman of Darwin Social Noise. On the client side, the ICEX Food, Wine and Gastronomy Department team will be involved.