Murales pO₂r Madrid, un museo al aire libre que reduce la contaminación
“Murales pO2r Madrid” es un proyecto artístico-sostenible que transformará la ciudad en un museo al aire libre anticontaminación.
Creation of Adam
The planet, and society along with it, is facing one of its greatest challenges: the shift from a linear economy to a circular economy. In Spain, the environmental organisation Ecoembes promotes the circular economy through the recycling of packaging and strives to instil this concept and its environmental benefits in Spanish society.
‘Reboxing’, the sustainable alternative to Ecoembes Unboxing
In Spain alone, 23.8 million people shopped online last year, generating millions of kilos of cardboard needing to be recycled in blue bins. To reinforce waste sorting for cardboard, we carried out an online campaign with Ecoembes that generated real traction.
