Advertising and the world ahead
R. Daneel Olivaw is an android created by Isaac Asimov who first appears in The Caves of Steel and plays a key role in the Foundation saga.
A Summer of Experiences
As we approach the summer season—a time when much of the population chooses to disconnect and enjoy an extended rest—it’s a good moment to reflect on the growing…
Emotion as a differentiating factor
A few weeks ago, Mark Zuckerberg made statements that have resonated widely across our industry globally: very soon, Meta’s artificial intelligence will be able to handle…
Tesla, you used to be cool.
During the first quarter of 2025, Tesla’s sales in Europe plummeted 37% compared to the same period last year, and in some countries, by as much as 80%.
The challenge of being Indie
Independent agencies are clear that their main advantages lie in agility, closeness, and flexibility. Their quick, personalized responses are highly valued by advertisers.
